Hoary Vervain

Hoary Vervain (Verbena stricta) is a beautiful native wildflower, with blue-violet flowers blooming from the bottom up on tall flower spikes in mid-summer that attract bees and butterflies. Ovate leaves are covered with whitish hairs, giving the foliage a silvery color and soft texture. Will naturalize and spread easily by reseeding. The seeds are a favorite food for seed-eating songbirds.
Zones4 - 7
Attract Butterflies
Extended Bloom Time (more than 4 weeks)
Great For Mass Plantings
Multiplies / Naturalizes
Good For Erosion Control
Light Requirements
Full Sun
Water Tolerance
Moderate Rainfall
Mature Height 24-48" tall
Mature Spread18-24" wide
Bloom TimeLate spring to early fall
Shipping DetailsShipping begins the week of April 11th, 2022 Learn More…
Item Package SizePlant - 5" Deep Pot

USDA Hardiness Planting Zones

To determine if a plant is sufficiently cold hardy, the USDA created numbered zones indicating winter low temperatures; the lower the zone number the colder the winter.

  • If the coldest winter temperature expected in your area is -15°F (zone 5) then any plants rated zones 3-5 will survive the winter temperatures in your area.
  • If you live in very warm winter areas (zones 9-11) plants with zones 3-4 ratings are not recommended. The lack of freezing winter temperatures do not provide a time for winter dormancy (rest).

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This beautiful native wildflower blooms with blue-purple flowers blooming from the bottom up on tall flower spikes in mid-summer. The plant has a wide native range across the US, found primarily in the East and Midwest. It is a larval host plant for the Common Buckeye Butterflies, and a good nectar source for native bees. Hoary vervain enjoys a full sun planting spot, is drought tolerant, and can grow in a wide range of soil types. It thrives in average, dry to medium, well-drained soils, and tolerates dry sandy soils. Hoary Vervain is relatively short-lived, but can easily grow from seed, and will spread by self-seeding; leave flowers after they’re done blooming to encourage re-seeding, or, remove spent flowers to prevent unwanted self-seeding. Plant it with Purple Coneflower (Echinacea), ‘Blonde Ambition’ Blue Grama Grass (Bouteloua), and Goldenrod (Solidago).
More Information
Item Package Size
Plant - 5" Deep Pot
Common Name
Hoary Vervain
Botanical Name
Verbena stricta
4, 5, 6, 7
Light Requirements
Full Sun
Flower Color
Mature Height
24-48" tall
Mature Spread
18-24" wide
Bloom Time
Late spring to early fall
Ships As
Potted Plant
Soil Type
Sandy Soil, Average Soil, Compost Enriched Garden Loam Soil, Well-Drained Soil
Soil Moisture
Attract Butterflies, Native, Extended Bloom Time (more than 4 weeks), Great For Mass Plantings, Multiplies / Naturalizes, Good For Erosion Control
Ideal Region
Northeast, Southeast, Midwest, West, Southwest, Pacific Northwest
Planting Time
Spring / Summer, Fall
Neonicotinoid Free
Native To
North America
Ships To Canada
Planting Guides

View more Planting Guides, or download our complete Planting Guide for tips on caring for your plants when you receive your order, as well as planting instructions for Perennials, Spring-Planted Bulbs, Fall-Planted Bulbs, Cacti & Succulents, Xeric Plants and more.
ZoneShipping Status
Zone 2Shipping begins the week of May 16th, 2022
Zone 3Shipping begins the week of May 16th, 2022
Zone 4Shipping begins the week of May 16th, 2022
Zone 5Shipping begins the week of April 25th, 2022
Zone 6Shipping begins the week of April 11th, 2022
Zone 7Shipping begins the week of April 11th, 2022
Zone 8Shipping begins the week of April 11th, 2022
Zone 9Shipping begins the week of April 11th, 2022
Zone 10Shipping begins the week of April 11th, 2022

As soon as your order is placed you will receive a confirmation email. You will receive a second email the day your order ships telling you how it has been sent. Some perennials are shipped as potted plants, some as perennial roots packed in peat.  The ‘Plant Information’ section describes how that item will ship. All perennials and spring-planted bulbs are packaged to withstand shipping and are fully-guaranteed. Please open upon receipt and follow the instructions included.

Perennials and spring-planted bulbs are shipped at the proper planting time for your hardiness zone. Perennial and spring-planted bulb orders will arrive separately from seeds. If your order requires more than one shipment and all items are shipping to the same address, there is no additional shipping charge. See our shipping information page for approximate ship dates and more detailed information. If you have any questions, please call Customer Service toll-free at (800) 925-9387 or contact us by email.

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